Privacy Policy at veridiontha

Your privacy and data security are our priorities

Introduction to this policy

This Privacy Policy explains how we collect, use, and protect your information when you use our website and services. We are committed to safeguarding your data in line with Australian privacy laws.

By interacting with our services, you consent to the collection and handling of information as described here. Our commitment includes full transparency and the right for you to control your data.

Information we collect and store

We gather data only as necessary to deliver and improve our segmentation services. The types of information collected depend on your interactions with our platform.

Data you provide directly

  • Contact details you share through forms or communication
  • Business information relevant to segmentation analysis
  • Documents uploaded by you for service delivery
  • Survey responses and feedback you voluntarily provide
  • Preferences or account settings selected by you

Information collected automatically

  • Technical data such as device type, browser, and IP address
  • Usage details about pages viewed and actions taken
  • Cookies and similar technologies for site functionality
  • Geographical location inferred from technical data
  • Interaction logs for security and troubleshooting

How we use collected information

Your data is processed for service delivery, communication, platform improvement, and compliance. We never sell your information and use it only as required.

  • Provide, deliver, and maintain our services
  • Respond to your questions and feedback promptly
  • Analyze data for service enhancements or troubleshooting
  • Comply with relevant legal or regulatory obligations
  • Send important notices or updates to users
  • Maintain the security and integrity of our systems
  • Customise services based on user preferences

Our data promise: We handle your information with the utmost care, implementing strict physical, digital, and organisational safeguards to prevent unauthorised access or misuse.

How your information is shared

We do not share your personal data without consent except to provide services, comply with laws, or protect our rights. Partners are contractually required to ensure confidentiality.

Trusted service partners

Sometimes we collaborate with third parties to deliver our services. Each provider must meet our privacy standards as stated in agreements.

When disclosure is required

We may disclose information in response to a legal request, regulatory requirement, or in connection with a dispute.

Anonymised statistics and trends

Aggregated data, stripped of personal details, may be used for analytics or research.

Your rights and choices

In line with the Privacy Act 1988, you have rights regarding your data: access, rectification, erasure, portability, objection, and restriction of processing.

  • You can request a copy of your personal information.
  • You have the right to correct outdated or inaccurate data.
  • You can ask that we delete your data from our systems.
  • Request your information in a portable digital format.
  • You may object to certain types of data processing.
  • You can limit our use of your personal information.

To exercise data rights or for privacy questions, please contact us via the details below. We respond promptly to all requests.

How we protect your data

We use security software, encryption, regular audits, and restricted access to safeguard information and minimise risk.

Technical safeguards in place

  • Server and platform encryption protocols
  • Secure data transfer methods and endpoints
  • Routine vulnerability and penetration testing
  • Continuous systems monitoring and updates

Our organisational safeguards

  • Staff privacy training and code of conduct
  • Access control based on job requirements
  • Regular privacy audits and policy updates
  • Incident response plans and protocols

How long we keep your data

We retain your information only as long as needed for service delivery, legal compliance, or as required by agreements.

  • User account and login details stored securely
  • Usage insights and analytics retained for analysis
  • Records of customer queries or feedback kept
  • Payment data securely handled and reviewed
  • Preference and consent details managed

Once data is no longer required, it is securely deleted or anonymised.

Transfers outside Australia

If data crosses Australian borders, it remains subject to strict controls and only with trusted partners ensuring equivalent protections.

  • Cross-border service provider agreements in place
  • Data transfers audited and documented
  • Use of approved international safeguards
  • Regular reviews of partner compliance

How cookies are used

Cookies help us optimise site experience, remember preferences, and collect usage data while respecting your consent choices.

Types of cookies we use

  • Support core website functions and security
  • Help us monitor site speed and errors
  • Remember your preferences and settings
  • Enable custom features and interactions

You can manage cookie preferences using your browser options or our site controls.

Policy updates and notifications

We may update this policy to reflect legal changes or service adjustments. Updates are posted here and, where relevant, we will notify you directly.

  • Posting new version on this website
  • Sending emails to registered users
  • Including in-app banners or notices
  • Stating changes in our service agreements

Continued use means acceptance of changes. Please review updates regularly.

Contact about privacy

Questions or concerns about this policy can be sent to our privacy team. We aim to reply within two business days.

veridiontha

95 Pitt Street, Australia Square Plaza Building, Sydney, NSW 2000 Australia

Phone: +61.2.1304.5242

Email: content@veridiontha.com

Policy last reviewed November 2025

Effective from November 2025